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Ericsson and Napster join hands to open Mobile Music Service

by MT Bureau - June 15, 2005 - 0 comments

Swedish telecom equipment manufacturer Ericsson has joined hands with online music provider Napster Inc to provide a digital music service that allows listeners to download music to their mobile phones.

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 <p>Swedish telecom equipment manufacturer Ericsson has joined hands with online music provider Napster Inc to provide a digital music service that allows listeners to download music to their mobile phones.</p>
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 <p>The companies said on Wednesday they will license the Napster-branded music service to mobile phone carriers, much as Ericsson currently sells services such as text messaging and voice mail.</p>
<p>The deal between Ericsson and Napster comes as handset makers, mobile carriers, and established online players like AppleÃƒÂ¢Ã¢â€šÂ¬Ã¢â€žÂ¢s iTunes service battle to control the nascent mobile music market.</p>
<p>The service is scheduled to go live over the next 12 months.As Ericsson is owned by Sony it is not known yet whether the service will fall as a subset of the Napster-to-Go ideology, further utilizing MicrosoftÃƒÂ¢Ã¢â€šÂ¬Ã¢â€žÂ¢s Janus technology, or if Sony is using this as an opportunity to promote its own proprietary technology including ATRAC3.</p>
<p>Users will have the ability to download music via a computer, or a mobile network. Sony Ericsson also announced it planned to release its own music-centered mobile phone, to compete with Motorola, under the Walkman brand.</p>
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