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TruTV to air 'Full Throttle Saloon' series

Sturgis, S.D. -- TruTV has announced plans to air "Full Throttle Saloon," a new reality series set at Michael Ballard's famous biker bar in South Dakota.

The hourlong program is to make its debut on the cable network Nov. 10.

"The Throttle is the world's largest biker bar -- a 30-acre, enormous, indoor/outdoor bar with several large stages, a burn-out pit, a tattoo parlor, zip lines, a wrestling ring, restaurants, dozens of stores, hundreds of cabins for rent and parking for thousands of bikes," truTV said in a news release.

"Because it is only open two weeks a year during the infamous (Sturgis Motorcycle) Rally, owner Michael Ballard and his team have to pull in a year's worth of receipts in these two wild weeks. He gambles that the country's most beautiful bartenders and biggest music acts will bring in the thousands of patrons he needs to make his number."

Copyright 2009 by United Press International.

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