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Obese man spokesman for Heart Attack Grill

Chandler, Ariz. -- A 570-pound man said he was appointed spokesman for an Arizona restaurant, The Heart Attack Grill, whose motto is "a taste worth dying for."

Blair River, 29, who is 6 feet, 8 inches tall, has been featured in online video advertisements for the restaurant in Chandler, for which he is paid $100 per hour, ABC News reported Tuesday.

Customers who weigh more than 350 pounds eat for free and the fries are deep-fried in lard at the Heart Attack Grill, ABC reported. The menu lists a "quadruple bypass burger" and "flatliner fries."

"The fat content of the cream is so high that if we have a quarter percent more, it would churn to butter in the ice cream machine," Basso said of his "butterfat shake."

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