Money Matters - Simplified

Will Amazon's tablet outflank iPad?

If Amazon’s Kindle Fire becomes a hit, you can soon expect the same plethora of apps for it as you have for iPad.

Amazon is set to release a new tablet which experts say can give Apple's iPad tough competition.

Amazon’s reading device Kindle is already a massive hit with book lovers across the United States. It remains to be seen how consumers react to an Amazon tablet.

When iPad was launched by Apple nearly two years back, it created frenzy among consumers. Every other tablet was compared to it.

Even two years after its release, iPad remains one of the sough-after tablets among consumers. Further, a plethora of iPad apps and integrated iTunes makes it a compelling purchase.

Will Amazon’s tablet be equally revolutionary?
The new tablet, named 'Kindle Fire,' is powered by Android and will be unveiled by Amazon in a matter of hours.

Amazon’s pricing of its tablet is nothing short of exciting. With a retail price of just $250, Kindle Fire is sure to attract a substantial number of buyers.

It is still not clear exactly what the design of this tablet will be. Nevertheless, according to reports by various tech websites, the tablet has a 7-inch screen size, which is quite typical among Android tablets.

But is there anything that sets Amazon apart from other me-too tablet manufacturers? Apparently, there is.

Amazon has been known for pioneering user interface designs, whether that is of its retail shopping website or of the Kindle.

It was perhaps the first retail shopping website that sported the tabs design for its various shopping categories and the same design has been used by many similar shopping websites.

Another powerful advantage that Amazon has is that it can easily make available the content of its website to users of its tablet.

With a wildly huge collection of ebooks, digital movies and DRM-free music available on Amazon, users of its tablet will have easy access to this rich treasure of multimedia content.

$250 tablet
Amazon’s pricing of its tablet is nothing short of exciting. With a retail price of just $250, Kindle Fire is sure to attract a substantial number of buyers.

Though it might seem that Amazon may run into losses with such a cheaply-priced tablet, the rich trove of content that Amazon will offer easy access to will more than make up for any potential losses in the long run.

If Amazon’s Kindle Fire becomes a hit, you can soon expect the same plethora of apps for it as you have for the iPad.

The powerful presence of Google’s Android will make sure that Kindle Fire gets the attention that it deserves.