Sing-a-long re-release of 'Grease' planned

Hollywood -- Paramount Pictures says it will release "Grease: Sing-A-Long" in five U.S. cities that have the most fans who demand it.

"Grease: Sing-A-Long" is to begin playing July 8 in exclusive showings in 12 major markets across the United States.

Fans in smaller towns can voice their desire to see the new version of the iconic film at http://www.Eventful.com/Grease. The winning locations are expected to be announced Monday.

The announcement comes on the heels of Ocala, Fla. -- "Grease" star John Travolta's hometown -- "demanding" to be among the first select cities to open the digitally re-mastered, sing-a-long version of the classic movie musical.

Paramount said it selected Ocala solely based on the results of an online poll in which fans across the country could "demand" the musical open in their city. Out of more than 1,700 cities lobbying for the film, Ocala, a town of only 53,000, hit No. 1 on the poll in record time, the studio said.

"As we saw with 'Paranormal Activity,' with the right amount of fan fever, even the smallest towns can win the right to have the film play in their town via the Demand it! Program," Rob Moore, vice chairman of Paramount Pictures, said in a statement Friday.

Copyright 2010 United Press International, Inc. (UPI).

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